Associations: Avoid certain activities to preserve tax-exempt status
Nonprofit trade associations, or 501(c)(6) organizations, exist to promote their members’ common interests and improve business conditions or “one or more lines of interest.” Whether the association is a local chamber of commerce, a real estate board or a large professional group, associations’ tax-exempt status is contingent on their sponsoring certain types of activities — and avoiding others. When they fail to do so, the [...]
Protect your nonprofit by cross-training staff
What would happen if one of your managers was suddenly forced to take long-term disability leave? Or an accounting staffer quit without notice? It’s possible that your not-for-profit’s work could come to a standstill — unless you’ve cross-trained your employees. Problem and solution Cross-training employees — teaching them how to do each other’s jobs — can help protect your organization from an absence in the [...]
Nonprofit board retreats: The pause that refreshes
If your not-for-profit’s board is like most, its members lead busy lives. They may not get to every board meeting or perhaps they’re able to attend meetings only via teleconference. That’s why it’s important to periodically bring everyone together in a relaxed setting. But to be successful, your retreat should be planned to the smallest detail. Going deep Board retreats enable participants to get past [...]
You too could fall victim to a celebrity scandal
Celebrities — whether they’re Hollywood stars, hometown sports heroes or local TV news anchors — can provide a big boost to the not-for-profits they publicly support. The flip side is that stars can also harm an organization by association. Accusations connected with the #MeToo movement and other scandals have recently brought down many famous people and, in some cases, caused major headaches for the charities [...]
Divide and conquer: How joint cost allocating works
In recent years watchdog groups, the media and others have increased their scrutiny of how much not-for-profits spend on programs vs. administration and fundraising. Your organization likely feels pressure to prove that it dedicates most of its resources to programming. However, accounting rules require that you record the full cost of any activity with a fundraising component as a fundraising expense.How then can you maintain [...]
How to convince donors to remove “restricted” from their gifts
Restricted gifts — or donations with conditions attached — can be difficult for not-for-profits to manage. Unlike unrestricted gifts, these donations can’t be poured into your general operating fund and be used where they’re most needed. Instead, restricted gifts generally are designated to fund a specific program or initiative, such as a building or scholarship fund. It’s not only unethical, but dangerous, not to comply [...]
Make a licensing agreement work for your nonprofit
Licensing your not-for-profit’s name to a for-profit company can provide a valuable new revenue source — but it can also be risky. If you’re considering a licensing arrangement, ensure that the partnership really will generate funds and, possibly more important, a positive impression of your brand.Success . . . and controversyWhen licensing arrangements work, both charities and companies can experience significant benefits. AARP and UnitedHealthcare, [...]
Nonprofits should be prepared for sudden outpouring of support
Americans gave unprecedented sums to charity in response to the devastating hurricanes last year. Large organizations, such as the American Red Cross, were equipped to handle the huge influxes of donations. However, some smaller charities were overwhelmed. Although it may seem like an unlikely problem, your not-for-profit needs a plan to handle a potential outpouring of support. Know what’s normalPerhaps the biggest lesson to learn [...]
Steering your nonprofit through its growth stage
A not-for-profit’s growth stage generally starts two or three years after formation and continues until maturity at around age 7. This period comes with a sense of accomplishment and the opportunity to refine and expand, but these “adolescent” years can pose challenges as well.Board shiftsPerhaps the most common marker of a growth-stage nonprofit is changes in the composition and focus of its board of directors. [...]
Update your nonprofit’s social media policy
Perhaps you wrote a social media policy several years ago when your not-for-profit set up a Facebook page. Since then, not only has your nonprofit likely changed, but new social media platforms have emerged. At the very least, the sites you use have probably revised their terms of service. That’s why it’s time to revisit your policy.The basicsA social media policy helps ensure that staffers, [...]
Why nonprofits might want to revisit the Donor Bill of Rights
The Donor Bill of Rights was designed about 25 years ago as a blueprint of best practices for not-for-profits. Some critics have since asserted that the rights are out of date or not comprehensive enough. However, revisiting the list’s basic principles can help you build solid relationships with donors — and even boost fundraising.10 rightsHere are the rights and what they might mean for your [...]